Ebay Essay Example | Topics and Well Written Essays - 500 words

Ebay - Essay Example However, other issues were still seen like the one-sided feedback system favorable to buyers only. Other online options for businesses also competed with the eBay. Amazon also emerged as one of its major competitors. Other issues which the company faced included fewer consumer-friendly payment features for eBay as compared to Amazon; presence of counterfeit merchandise; and bad management choices all. SWOT Analysis Strengths eBay is the world largest online auction websites and it was the first company that came up with the idea of online auction. And because of its unique way of trading, eBay has given the chance for buyers and sellers from all over the world to buy and sell items by going online and without having them to meet up. Diversifying has become one of the major components for eBay. Not only it diversified its products, but eBay also diversified its target markets from, individuals to small or big companies. Moreover, from the past couple of years, eBay did some acquisitio ns over some other companies, such as, PayPal, StubHub, and Skype. With all of these acquisitions, it made eBay as a bigger and better company, and one of the big successes of these acquisitions was with PayPal.